
Sifiso Nkabinde
Chief Executive Officer
Sifiso is a founder, entrepreneur and award-winning creative with nearly two decades of experience at the intersection of creativity, strategy and business. A creative with a head for maths, he brings ideas and commercial thinking together to build solutions that move people and businesses forward. His work spans conceptual, digital, experiential and product design for brands including KFC, Nike, Nestlé, Standard Bank and MultiChoice. His work has earned a Loeries Grand Prix, multiple Gold and Silver Loeries, and recognition from Cannes Lions, D&AD, Clios, The One Show, Creative Circle and The Bookmarks. Through his Bee Empowered initiative, Sifiso has also championed social impact, earning the Greenovation Gamechanger Award and Gauteng Youth Empowerment Award. He leads with a people-first philosophy, believing creativity is a superpower a force to solve, connect and create work that is not just seen, but felt.



